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SalesforceSkills

Post-Sale Handoff

Bridge what was sold to what gets built. AI generates handoff documents covering technical requirements, integration dependencies, success criteria, and risk register for the delivery team.

Skill Details

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Versionv1.0.0AuthorJorge ArteagaLicenseMITSections18

Works with

Claude CodeCursorWindsurf

When This Skill Owns the TaskWorkflow

Required Context to Gather FirstWorkflow

Before generating the handoff package, ask for or infer:

1
Won products and scope — Which Salesforce clouds and features were sold?
2
Contract and commercials — ARR, contract length, user count, add-ons?
3
Implementation timeline — When does the customer expect to go live?
4
Known technical requirements — From the sales cycle: integrations, SSO, data migration needs?
5
Customer contacts — Who is the project sponsor, IT lead, and business owner on their side?
6
Internal delivery team — Who is the implementation AE, CSM, and project manager (if assigned)?
7
Open items — What was left unresolved during the sales cycle that delivery needs to address?
8
Risks flagged — Any technical, organizational, or commercial risks from the sales process?

WorkflowWorkflow

1
Document the sold scope — Clear description of what was contracted, including exact products and SKUs.
2
Capture the business context — Why did they buy? What business outcomes are they expecting?
3
Detail technical requirements — Integration map, data migration needs, SSO, security, compliance.
4
Map the stakeholders — Who does the delivery team need to know and why?
5
Define success criteria — Quantified metrics that define what "success" means for this customer.
6
Build the risk register — Technical, organizational, and commercial risks with mitigations.
7
List open items — Anything unresolved from the sales cycle that delivery must close.
8
Schedule the handoff meeting — The document is a starting point; the handoff meeting is the transfer.

Core Frameworks

What Gets Lost Between Sales and Delivery

The most common handoff failures — and how to prevent them:

Success Criteria Framework

Success criteria must be:

  • Specific — "Sales team adoption of 90% within 60 days" not "good adoption"
  • Measurable — There must be a number
  • Time-bound — By when?
  • Agreed — The customer's economic buyer should have signed off on these

Output FormatTemplate

Handoff Package Template

MARKDOWN
# Sales-to-Delivery Handoff — [Company Name]
**Date:** [Date] | **SE:** [Name] | **AE:** [Name]
**Implementation Lead (if assigned):** [Name] | **CSM:** [Name]

---

## 1. The Opportunity Summary
- **Products sold:** [Cloud 1 (X users, $Y ARR), Cloud 2...]
- **Contract value:** $[ARR] / $[TCV]
- **Contract start:** [Date] | **Go-live target:** [Date]
- **Renewal date:** [Date]

---

## 2. Why They Bought (The Business Context)

**The business problem they were solving:**
[2-3 sentences: the specific pain that drove the purchase — in the customer's words if possible]

**The outcome they expect:**
[What success looks like to the economic buyer — be specific]

**The quote that captures it:**
*"[Verbatim quote from the economic buyer if you have one]"*

**The moment that closed the deal:**
[What ultimately tipped them from evaluating to buying?]

---

## 3. Sold Scope and Capabilities

| Product | Features Included | Users | Notes |
|---------|------------------|-------|-------|
| [Cloud] | [Feature list as sold] | [Count] | [Any commitments or caveats] |

**Capabilities promised in the sales cycle (delivery must honor these):**
- [Specific capability or configuration that was committed to]
- [Specific capability]

**Items explicitly out of scope:**
- [What was excluded — prevents scope creep]

---

## 4. Technical Requirements

### Integration Map

| System | Direction | Data | Pattern | Priority |
|--------|-----------|------|---------|---------|
| [ERP name] | Bidirectional | [Data being synced] | [REST / Bulk / MuleSoft] | [P1/P2/P3] |

### Data Migration
- **Migrating from:** [Source system]
- **Data types:** [Objects being migrated — Accounts, Contacts, Opportunities, etc.]
- **Volume:** [Approximate record counts]
- **Data quality notes:** [Any known data quality issues]

### Authentication / SSO
- **SSO required:** [Yes/No]
- **Identity provider:** [Okta / Azure AD / ADFS / Other]
- **MFA requirement:** [Yes/No]

### Security and Compliance
- **Compliance requirements:** [HIPAA / GDPR / SOC2 / FedRAMP / Other]
- **Data residency:** [EU / US / APAC / Hyperforce requirement]
- **Special access restrictions:** [Field-level security needs, profile restrictions]

---

## 5. Stakeholder Map

| Name | Title | Role | Relationship | Contact |
|------|-------|------|-------------|---------|
| [Name] | [Title] | Economic Buyer / Sponsor / Champion / IT Lead / User Lead | [Relationship quality: Strong/Neutral/Risk] | [Email/phone] |

**Who to call first if things go wrong:** [Name, why]
**Who to avoid escalating to without preparation:** [Name, why]

---

## 6. Success Criteria

| Metric | Baseline | Target | Measurement Date | Owner |
|--------|---------|--------|-----------------|-------|
| [Metric] | [Current] | [Goal] | [Date] | [Customer or Salesforce] |

**First QBR date:** [Date — should be 90 days post-go-live]

---

## 7. Risk Register

| Risk | Type | Severity | Likelihood | Mitigation |
|------|------|----------|-----------|-----------|
| [Risk description] | Technical / Organizational / Commercial | H/M/L | H/M/L | [How to mitigate] |

**The thing most likely to cause a difficult first 90 days:**
[Specific risk with context — the one the SE knows from the sales cycle]

---

## 8. Open Items (Sales Cycle Commitments Not Yet Resolved)

- [ ] [Item that delivery must close — owner, deadline]
- [ ] [Item]

---

## 9. Competitive Context
- **Competitors evaluated:** [Names]
- **Why we won:** [The 1-2 reasons the customer chose Salesforce]
- **What the runner-up is likely to do:** [Re-engage at renewal, etc.]
- **Bar that was set:** [What the customer benchmarked us against]

---

## 10. Notes for the CSM / AE on Renewal
[Anything the SE wants to flag for the renewal conversation in 12-24 months]

Anti-PatternsReference

Scoring Rubric (90 Points)Reference

Cross-Skill IntegrationReference

TaskThis SkillDefer To
Create a post-sale handoff packageYes
Document technical requirements for the delivery teamYes
Produce a risk register for the implementationYes
Set up success criteria for the engagementYes
Design the technical solution (pre-sale)Nosf-se-whiteboard
Run the implementation itselfNosf-deploy (or PS team)
Build the business caseNosf-se-proof-of-value
What Was LostWhy It MattersHow to Capture It
The emotional context ("Why they bought")Delivery teams can technically succeed but miss the business outcomeInclude "Why they bought" section with verbatim quotes from economic buyer
The champion's fear ("What they're worried about")Delivery unintentionally triggers the champion's biggest concernDocument unstated concerns from the sales cycle
Technical promises ("We said we could do X")Delivery discovers X requires a workaround and surprises the customerDocument every technical commitment made during the sales cycle
The competitive context ("Who else was in the deal")Delivery doesn't know the customer was almost with a competitorInclude competitive context so delivery knows where the bar is set
The relationship map ("Who to call when things go sideways")Delivery escalates to the wrong personHand off the stakeholder map with relationship context
CategoryExample Success Criterion
Adoption90% of licensed users logging in at least weekly within 90 days of go-live
Process efficiencyOpportunity update time reduced from 25 min to <5 min by end of Q1
Business outcomePipeline visibility report available to VP of Sales weekly within 60 days
TechnicalAll [X] integrations live and tested before go-live
User satisfactionUser satisfaction score >4.0/5.0 within 60 days of launch
Anti-PatternWhy It FailsFix
Sending the contract as the handoffThe contract says what was sold; not why, or what the customer actually expectsSupplement the contract with the narrative context from the sales cycle
Handoff without a meetingThe document gets filed; delivery misses the nuanceAlways run a handoff meeting where SE talks delivery through the context
No success criteriaDelivery doesn't know what "success" looks like; customer becomes dissatisfied even if the tech worksDefine measurable success criteria before the handoff; get EB sign-off
Vague risk register ("communication might be hard")Delivery can't act on vague risksName the specific person, system, or assumption that is the risk
Not documenting what's out of scopeDelivery says yes to customer requests that weren't sold; scope creep followsExplicitly list what was excluded during the sales conversation
Omitting competitive contextDelivery doesn't know the customer was almost with a competitor; missteps erode the relationshipAlways include who else was evaluated and why we won
CategoryPointsPass Criteria
Business Context20"Why they bought" is documented with verbatim language if possible
Technical Requirements25Integration map, data migration plan, SSO, and compliance documented
Success Criteria20At least 3 measurable success criteria with timelines
Risk Register15Top 3-5 risks with specific mitigation actions
Open Items10All unresolved commitments from the sales cycle listed with owners
SkillWhen to Use It
sf-se-whiteboardAttach the solution design from the sales cycle to the handoff
sf-se-architecture-reviewAttach the architecture assessment if one was done
sf-se-proof-of-valueInclude the success metrics from the PoV as the baseline for success criteria
sf-se-stakeholder-mappingAttach the full stakeholder map to the handoff
sf-se-deal-strategyReference the win strategy for competitive context in the handoff

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